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[ENG] Shopee LiveXtra Programme
What is LiveXTRA?
Good News to All Shopee Affiliates
As part of our ongoing efforts to enhance the livestream experience for both streamers and viewers, we’re excited to introduce LiveXtra, launching on 1 October 2025. This new programme is designed to better support affiliate streamers and improve sales orders during Shopee Live.
Previously, affiliates promoting Gold Class Programme (GCP) sellers faced a key challenge:
Viewers watching your streams couldn’t benefit from the sellers’ vouchers. This often led to missed conversion opportunities, even when promoting strong-performing products.
Why Promote LiveXTRA items?
With LiveXtra, that’s changing.
Now, when you stream or promote LiveXtra-tagged products, your viewers will be able to directly use the sellers’ livestream vouchers—including peak-hour deals, cashback, and instant rebates. This means:
💡 More attractive voucher deals for your viewers
💰 Better deals = Higher sales & earning opportunity on your streams
🔍 Better traffic visibility to your viewers
- ✨ Every affiliate can benefit from this voucher—whether your livestream scorecard is Gold, Basic, or Unsatisfactory!
Where to find & add LiveXtra products to your orange bag?
The affiliate may look for the LiveXtra label/ logo, which will be shown under the product
Example of LiveXtra product vs Non-LiveXtra product
Your stream will also appear in the Discover page and Explore Page when your orange bag has items tagged under LiveXtra
Discover Page
Explore Page
Product label
Find out more - HERE